Every school has a story to tell, and social media is the most powerful tool to share it.
But what if students took the lead?
This session will explore how educators can integrate social media marketing into the classroom, empowering students to create content, analyze engagement data, and refine strategies—just like real-world marketers.
We’ll dive into:
✔ Content Creation – Teaching students to produce engaging videos, graphics, and copy. ✔ Analytics & Strategy – Using real-time metrics (views, engagement, impressions) to measure success. ✔ Branding & Consistency – Developing templates and guidelines for school-wide social media identity.
From highlighting student achievements to promoting events and boosting community engagement, this session will provide actionable strategies to help educators connect media education with career-ready skills in digital marketing.